1) "How I Suddenly Stumbled Onto #1 In Google and Yahoo! Without Search Engine Optimization - So What?"

2) "Case Study: FEAR, A Very Powerful Psychological Trigger. A Real Unethical Method To Preserve Customers From A Top 10 Website Hosting Company!"

3) "Classified Ads."

4) "Tell Us What You Think!"

Sometimes, the search engines act really strange. And this story will prove how I've got top positions (80% on #1) into the major search engines - such Google, Yahoo!, MSN - without lifting a finger! What is REALLY strange? I did not optimize my page!

But first allow me to give you some backgrounds. Couple of time ago I buy a domain name and hosted into a very reliable server. At that time I intended to build a mini-site around a very powerful service which was released at that period.

I can't remember why at that time I was very busy. So I just write a simple page, insert a few links to the program I promote and upload it. Everything it don't takes me more than 1/2 hours.

That was the beginning. The page stays there for around a month. I remember I post 3-4 messages into some forums and link them to my newest mini-site. That was ALL I can do at that time. But one day I decided to make a little change.

I login to my hosting account and take a look at the stats. Surprise! I saw traffic from Google and Yahoo! What??? I didn't submit my website to the search engines!

What the hell is going on?

I open my WebPosition Gold software copy and check my website. Geez, my site was there, on #1 for 3 keyphrases in Google, Yahoo!, and MSN, and take #1 through #5 spots on other 2-3 major search engines.

I couldn't belive that was happening to my website, but the evidence was there. It was very hard to believe that I've got #1 places into the search engine without doing a little optimization. Because my friend, THAT page was NOT optimize for the search engines!

So I said to myself: "That won't last forever. I give one week and I'll saw my website going down because it has no support for all those positions!". Well, it didn't last a week. After only 5 days, my website was vanish. Not a single position into the top 10, not even found on search engines!

OK, what it was it was. For only couple of days (perhaps hours) I was on #1 spots. It means that I can do it again IF I'll do everything by the book. Despite of general opinion, search engine optimization it's not so hard. If you know what to do, if you take your time to study the right stuff and have patience, there's impossible not to rich the position you desire.

That was fine, but I also plan to go into vacation with my family. It was on July, the weather was great, and we plan this vacation from a long time. My son dream about this vacation, so I said, "Why not? Let's do it!" You know the rest: spend a lot of time for making reservations, baggages, prepare the car for the trip, etcetera. Less time for me to build my website.

So I left my mini-site and going to vacation. Two weeks later when I come back, after settle down the things into the house, I first check my emails. Oh no! - up to 300 emails waiting for me. Check couple of them, get VERRY angry (you must read below website hosting story!) and then take a ride to see my stats.

Total SURPRISE! My website was AGAIN on the #1 for Google, Yahoo!, MSN... plus positions between #1 and #4 on others!

This is my real story. If you spent some time on search engines like I do it, you know this is weird. Not because I was again on top, it's weird I'll get to the top WITHOUT optimization.

Now let me tell you more about this page:

total words: 864

links to the affiliate program I promote: 4 (position them from middle to the
    bottom of the page)

use the keyphrase mainly from middle to the bottom of the page

use only a ".gif" picture for my signature (no keywords for "ALT" tag)

headers at the top of page: 3 (first use font size no.3, the next use H1, and the
    last H4 tag). NO keywords/ keyphrases inside!

first appear of the keyphrase is on "word" #100, the next on #283 (from 864!)

number of times my keyphrase appear on the body of page: 5

number of times my keyphrase appear on the links: 3

my keyphrase is build on 3 words and a number

no use of META tags

layout: use 2 tables to design my page, one in other

couple of short Java scripts at the bottom of page

use six bullets on the middle of page, two P.S., and a line of copyright,
    address, and contact info at the bottom of page

it was uploaded as a home/ index page, NO keywords into my domain name

I DID NOT announce this page/ website to the search engines!

If I'm right, THIS is not an optimized page. And remember: depending on HOW people will search and what keywords/ keyphrases will use, my competition is between 32 and 2,750,000 and continue to grow!

I hope not a single SEO webmaster will read this issue. Because, in a way, it's outrageous! I didn't do anything to deserve this position. I know people try harder to get top positions. They work a lot to optimize pages, to get relevant links, build content to become search engine friendly, and many other things.

This time it's not my case. But there is a hard lesson here and I want to shear it with you. These days Netpreneurs likes a lot to build one page mini-sites. Those things works and I prove it to you. Beyond the SEO problems and the #1 spots on major engines, there is something which only a few people will ask you: "So what if you have a #1 position('s)?"

Most people will aspect a hoard of targeted visitors ready to use their credit cards to buy something they offer, probably their own product/ services or something from an affiliate program or joint venture. Sometimes this is completely wrong! If your keywords are not "hot", chances are that your #1 spots will drive only couple of visitors. Not to mention sales...

The real Netpreneurs knows that. So if you want to build a mini-site in the next days, think about how many people will come and BUY what you promote. To help you, here's a 6 step plan to build a profitable mini-site:

--> Step #1: find a "dream" product or service with an affiliate program (or joint venture partner) which pay well.

--> Step #2: determine if you can use "hot" keywords to promote the program. Use a tool like WordTracker, the best service on the Internet for such a job.

Find keywords/ keyphrases with low supply (little competition) but have a higher demand (appear on many searches around the 'Net).

--> Step #3: get a relevant domain name and host it into a reliable server (try to insert keyword into the name of domain, or think at something close to the product).

--> Step #4: start building 3-5 pages (build a theme around the product), do SEO and announce your site to the major search engines.

--> Step #5: concentrate your efforts on getting links from top related websites.

--> Step #6: once you rich on top and get back your initial investment and something more, determine your ROI and start using pay-per-clicks search engines to boots your profits.

If you follow EXACTLY these steps, chances are that your mini-site will jump on top of search engines and will REALLY drive that particular targeted visitor eager to buy what you promote! Otherwise, you will lamentably fail.

Final thoughts on my search engine story:

By all odds I regret my page is not what I first intend to do. Because, I have to tell you this, my page was just throw away into the cyber-space! The idea was to have something on my index/ home page until I build my website. Has NOTHING to do with my theme idea. That's why I NEVER think at optimization.

But I don't regret too much that I'll have to delete it soon. I learn something very useful: no matter how many top positions you have on the search engines, unless you write a very compelling web page, chances are that you'll have poor visitors. And poor visitors means no sales, no ROI.

(Chances are that, at the moment you read this article, my "magic" web page simply dropped from #1 positions or I delete it. So don't bother to spend time on find it. You have to believe me! And if you don't, I'll have to PROOF on my computer, as a ".gif" picture.)

It seems that in life it is a balance between what is good and what is wrong. After many years I went in vacation. I spend 2 wonderful weeks with my family and come back to discover a great surprise: I've got couple of #1 spots for one of my websites. From here, things has to go wrong in one direction.

You know that your website hosting company it is the most IMPORTANT business partner you have. You can't change that, unless you become a hosting provider. Until then, we have to rely our businesses on them.

For another of my websites (not the one from the search engine story), I choose a very reliable hosting company. I was very happy with them. They help me when I needed their support, they respond to ALL of my e-mails in less than 24 hours, they never break their words and promises regarding my hosting package.

Needless to say, I intended to work with them for many years to come and buy another domains and hosting packages.

That was until THAT Friday night, after I come from vacation and take a look at my inbox to check the latest messages. One e-mail get my attention - it was from my hosting company. I open it immediately; what could it be? Well, here's the message I receive:

Our records indicate that your web hosting account for xxxxx.com is seriously past due, with an outstanding balance of $yyy which reflects services provided between the dates of Aug-07-2003 through Aug-07-2004. Due to a glitch in our merchant's account system, your credit card was actually never charged. We recently tried charging your credit card, but it was declined.

You may update your account's billing details by completing the secured online billing form at: https://.......

After payment in full is received, your web hosting account with us will be current and paid through the date of Aug-07-2004.

Unless payment for the amount due is received within 72 hours from receipt of this letter, we reserve the right to suspend your account.

Thank you in advance for your cooperation.

Sincerely,

bla, bla, bla....

I was looking at this e-mail message and suddenly frozen. This can't be possible! I look at the day the message was sent and discover that I have only couple of hours until my account will be deactivated. And I remember that my credit card is almost EMPTY. After all, I just come from vacation!

Then I felt it: FEAR!

Fear to lose everything, fear that I will lose everything I build in the last 2 years. Fear that I am enable to do something to protect my business. Hence, it was on Friday, near by the midnight, no money on my credit card, and the Bank was closed up until Monday, 9 a.m.

What I saw in front of my eyes? Total failure! I copy the message into my computer, go to the kitchen, make a coffee (and it was midnight!), smoke two cigars one after other, and start thinking: "What to do NOW?" My brain refuse to give a solution to a problem without a solution.

The only thing which remain me to do was to e-mail them and explain my situation. So I came back to the computer and start writing. In nice words, I let'em know how critical it is my situation, and that I'll pay them on Monday, after I'll put some money on my credit card.

I send the message and go to bed. Do you think I'll sleep that night? Nope! Four hours later I open my computer again and check my e-mails. It was there! A response from my hosting company. I take a deep breath and open the message.

Thanks Good, they understand and allow me to pay on Monday morning, without deactivating my account! After this episode, I start THINKING! Now I realise (and I felt a little embarrass!) that everything was a bluff.

In short, this was a BIG lye! And I'll prove it...

First, they told me my account need to be re-charged in August 2003.

FALSE! My account will expire on September 2003 (they can check anytime my stats; the proof is there). So they reap a month from my account, a month which was paid!

The second, they wrote: "We recently tried charging your credit card, but it was declined".

FALSE! First time I pay them using an international check!

Third, and the last, they send the e-mail to an account which not represent the main address. And this was unethical!

After this, I seat again in front of my computer and put these ideas into a very nice e-mail. And start waiting. 24 hours, 48 hours... no response! For the first time since I'm with this company, they do not reply. I send again the message to another of their addresses, particularly to the people who's in charge with domain names registration.

The response was that I have to pay. Get the credit card and finally make the payment! Here's the message they send to me:

Dear Customer,

Thank you. We are here to inform you, that your account has been renewed and updated. Please disregard all other renewal letters that our autoresponder has sent... Thank you for your consideration.

Regards,

bla, bla, bla....

How "Dear..." I am, only Good knows! Despite of what was happening to me and my account, I continue to give them credit. It is normal to use autoresponders for different jobs, including ways to REMIND people about their payments.

But I don't think it is ethical to FORCE people to use a service counting on one of the most powerful psychological trigger: FEAR! I have NO DOUBTS they'll cancel my account at that time. For them, I was just a name on their unbelievable up to 100,000 list of customers.

Lesson to learn:

Next time when you think at making more profits, think at your present customers. Don't make the mistake of considering them just a "name". After all, their are your biggest assets. Treat them correctly, answer ALL their e-mails, respect them, offer them VALUE, and they'll give you their "credit cards"! I know, many of you will critique me because I accept to do businesses again with this hosting company, when I could easily switch to another. But hey, I lose a battle, not the war! Someone, someday, has to give me some answers. Just let me know your thoughts about this subject, OK?

3. Classified Ads

--> You Loose Money Because You Don't Have ALL The Tools You Need For Success?

Sit back and relax... you're about to discover how you can design, manage, automate, oversee and promote a fully-loaded e-commerce website and have it making money by the end of this week with a super-quick and fully integrated point-and-click web hosting solution!

http://www.internetmarketingprofitscenter.com/advertising/onlinetips/website-hosting.html

--> The Complete Resource For Building A Client Base For Your Service.

Anyone can sell a service online - you may already be doing so. If not, delve deep inside yourself: what knowledge or skill set do you have that others would pay for? Take this FREE course and build a business, a real service-oriented business. The possibilities are endless...

http://www.internetmarketingprofitscenter.com/advertising/onlinetips/sbi-case-study.html

--> The Secret To Getting More Money Out Of Your Customer Base Is...

Hardcore businesses pay thousands of dollars to hear Jonathan Mizel speak, but you don't have to. Through an exclusive offer with AWeber Communications, you can hear directly from Jonathan -- for FREE! These are totally unique methods...

http://www.internetmarketingprofitscenter.com/advertising/reviews/aweber-autoresponder.html

4) "Tell Us What You Think!"

Dear friend, I would love to hear what you think of this issue of The Internet Marketing Profits^™ newsletter. And of course, if you have any suggestions for upcoming issues that you'd like to share with me, please send those, too -- just email me right away! And don't forget to check out the previous issues at the Internet Marketing Profits Newsletter Archive.

Warmest Regards,

Valeriu S. Popescu, Editor and Publisher
The Internet Marketing Profits^™ Newsletter

DID YOU LIKE THIS ISSUE? Please forward it to your friends, co-workers, colleagues and anyone else that you think would like it. Thank you for your continued support!

FEEL FREE TO REPOST ANY ARTICLES FROM MY ISSUES in your newsletter, to your web site or opt-in mailing list. You can post the whole thing or just copy and paste the articles you want, so long as you leave all links in place, do not modify the content or links code, and include my resource box (only for my articles!) as listed above:

DISCLAIMER: I urge you to exercise due diligence in responding to any advertisement or article posted here or in any other future issue. I do not give business or professional advice in this newsletter and therefore cannot be held responsible for results you get from responding to ads or articles in this newsletter. I urge you to exercise due diligence in all of your online dealings.