Internet Profits Blog Must Read Articles
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Wednesday, November 30, 2005

Google Is Now "Big Brother" Of The Internet!

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New conspiracy report reveals the scary truth about Google's army of secret spies… why they are on a mission to crumble your internet profits, crush your traffic in a heartbeat, and what you can do today to protect your business (and grow it) by outsmarting 'Big Brother' and using their methods against them.

Take 2 minutes, read this report. As an internet marketer, this is critical information that you need to know about (and more importantly, act upon immediately). You'll hear from one marketer who witnessed his $35K per month website plummet to $600 within 48 hours! This is no joke. Nobody is immune.

Big Brother IS Watching. You Could Be Next!

Want to play by the rules, generate Google-friendly, long lasting websites and still generate loads of quality traffic, beefy affiliate commissions and hefty Adsense checks?

Download your free special report right now!

Saturday, November 26, 2005

How To Improve Your Email Metrics

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Since email marketing was born couple of years ago, there still a rough question for the online business community:

"What Is The Best Day To Email To Your List?"

A general answer would be everyday. But this is too broad and if you believe it, perhaps you leave a lot of money "on the table".

Today will gonna focus on two important email metrics: open and clickthrough rates. Let's take a look at some facts now.

In September, 2006, Tom Kulzer, the CEO and Founder of AWeber Communications wrote an interesting article called "Newsletter Statistics forBest Open, Click-Thru and Delivery Rates.".

Just in case you don't know, Tom develop one of the most important email and newsletter delivery service. Here's what Tom wrote back in September:

"Sunday generates the highest average open rate of 41.1%, followed by Saturday at 36.7% for newsletter sent date.

Average Open Rate by Sent Date: (higher is better)

Sunday 41.1%

Saturday 36.7%

Wednesday 34.0%

Friday 32.8%

Tuesday 29.6%

Thursday 24.6%

Monday 23.2%


Percent of newsletters sent weekly:

Monday 17.1%

Tuesday 17.0%

Thursday 16.2%

Wednesday 15.8%

Friday 14.5%

Saturday 10.3%

Sunday 9.0%

An 8:00 AM EST send time generates the highest open rate of 50.6%. Interestingly sending at 9:00 AM EST has a significantly lower open rate of 33.7% with the worst time to send being 3-4 AM at only 19% open rate."

In their latest study for Q3, eROI found the next results:

"Average Open Rate:

Sunday 30.8%

Monday 25.6%

Tuesday 23.9%

Wednesday 22.8%

Thursday 23.1%

Friday 27.0%

Saturday 23.7%


Average Clickthrough Rate:

Sunday 7.2%

Monday 3.9%

Tuesday 3.9%

Wednesday 3.5%

Thursday 3.7%

Friday 5.3%

Saturday 3.9%"

According to these statistics, Sunday is the best day to email with open rates of 30.8% and clicks of 7.2%. But, when they broke it down by list size, the results are different.

To review the eROI study you can download the PDF file - "Q3'05 eROI Email Statistics".

And finally, MarketingSherpa.com came out with their annual predictions called "Email Marketing Benchmark Guide 2006".

Their findings show that:

"... Marketers who segment their lists to send the right offer or newsletter to the names who are most likely to be interested in it, get results substantially (or evenastronomically) higher than those who don't.

Segmentation can have dramatic results impact for small lists with fewer than 5,000 names. In short, no matter how small your list is, segmentation is probably worth the extra work."

You can download and study MarketingSherpa's PDF file - "4 Key Email Marketing Alerts for 2006".

These statistical numbers will give you an answer to the main question. What if we want more accurate results?

It's simple.

First of all, take your list and perform a "segmentation". So instead of having a large list with poor results, you can have multiple "niche" lists.

You can have a list of customers, a list of affiliates, a list of newsletter subscribers, a list of prospects. Or simply split the list using a demographic criteria or whatever you want, based on the nature of your online business.

Keep in mind that sending very specific targeted information to the correct list will drive up your open and clickthrough rates.

But if you do not want to rely on statistical data, you should start testing email marketing on a daily basis.

Take one of your "niche" lists and split it into seven. Assign the same numbers of email addresses to each day of the week and start sending the same message.

Track everyday the open and clickthrough rates. Repeat the same process for a whole month. Make an average of your email metrics and I'm sure you'll know what is the best day to email to your "niche" list.

The success with email marketing is a long and tedious task. And the key resides into your ability to not be afraid to test. Keep testing and working and you'll see your open and clickthrough rates soar.

What about your email profits? Well, that's another story...

Sunday, November 13, 2005

Amazing: $22,000 a Day In Profits From eBay!

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Would you like to make $22,000 a day in profits selling different stuff on eBay? That's a total of $660,000 a month and $8,000,000 a year...

I bet you do!

Is this possible? Isn't an imposible mission?

My straight answer is NO!

I am about to reveal for you the name of a regular guy (fromFremont, Nebraska, population 25,188) who is currently making $153,846.17 each and every week... by selling "everyday" stuff on eBay.

Meet Brandon Dupsky: regular guy... and self-made eBay multi-millionaire!

If you have never heard of Brandon Dupsky, don't be embarrassed.

Brandon's a pretty quiet guy... not the type to seek out the spotlight or anything like that. He's been perfectly happy to "fly under the radar" for the past couple of years... all while building one of the most wildly successful businesses in the history of eBay!

In fact, since he first got started on eBay back in 1999, Brandon has sold more than $20,000,000 worth of goods oneBay. Yep, you read that right... more than TWENTY MILLION DOLLARS.

Unlike so many of the so-called eBay "success stories" -- Brandon's income does NOT come from selling super high-priced items on eBay -- like cars or satellites! (It's EASYto say you're making a MILLION DOLLARS if you're selling*cars* on eBay!)

And unlike many of those SAME "success stories" -- Brandon does NOT sell just one or two types of specialty products (like antique clocks or computers).

Brandon started his eBay business in his basement -- with NO help, advice, or start up capital! And he spent his first 5 years testing like crazy, working long days and late nights, and learning by "trial and error" (Brandon is one of the few true "pioneer eBaysellers.")

Brandon tested selling almost every product imaginable -- from kids toys, shoes, and electronics, to tools and tupperware -- until he gained an expert understanding of which products are in HIGH DEMAND on eBay... and which aren't!

PLUS, even better, Brandon tested HUNDREDS of different auction listing formats (i.e. different eBay ads) until he'd developed a master formula for writing auction listings that attract tons of qualified bids and even start bidding wars -- for almost every product he sells!

As you can imagine, with all this testing, Brandon had some extremely profitable successes... as well as some costly, dismal failures.

However, it all paid off. Because today, Brandon puts up over 1,000 products for auction EVERY WEEK -- and makes over$22,000 in sales every week!

Brandon agreed to generously share every last tip, strategy, and secret he knows for locating HOT PRODUCTS to sell oneBay... buying tons of stock CHEAP from suppliers so you can flip it for huge profits... and writing eBay ads that attract tons of bids.

And what's really great is that Brandon has agreed to teamup with Derek Gehl, the well-known Internet marketing expert who is responsible for over $40,000,000 in online sales.

The results is an amazing new 'eBay Millionaire' System.

I've just finished devouring their brand-new course, TheInsider Secrets Of An eBay Millionaire and I've got to tell you, it is byFAR the best system for making a life-changing income on eBay that I've come across!

It includes a huge 237-page guidebook plus over 4 solid hours of audio instruction on 4 CDs... and contains every tip, strategy, and secret there is for getting started on eBay today, earning your first profit by tomorrow -- and making a life changing income of potentially $100,000 or more in your first year.


The Insider Secrets of an eBay Millionaire by Derek Gehl and Brandon Dupsky


PLUS -- the live recorded conversations between Derek and Brandon are indispensable for explaining in detail the most powerful auction strategies that other eBay "Power Sellers"don't want you to know.

I strongly urge you to check out Brandon's eBay profit-generating system as soon as possible! Click here for a FREE preview.

PS: once you've started putting serious cash into your bank account using eBay, you'll be excited to know that there are literally hundreds of other auction sites out there, like:

- Yahoo! Auctions

- Amazon Auctions

- uBid.com

Armed with the advanced strategies you've already mastered on eBay, it'll be quick and easy for you to start making even MORE money by listing your auctions with these sites too.

This is what I like to call a "no-brainer". It's an extremely simple way to make a dramatic impact on your bottom line... with almost no effort!

Tuesday, November 08, 2005

Ho, Ho, Ho... Santa Is Coming To Boots Your Profits!

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Hi,

Valeriu is here. As you know, we are close to the most profitable period of a whole year. Yes, it's time for Christmas shopping!

Are you ready to take your share? If not, take a look at what you're misssing...

According to Carrie A. Johnson Forrester Research analyst, Santa will bring this year a boom to the internet profits:

"Despite growing concerns over consumer confidence and the impact of gas prices, online sales will rise by 25% this holiday season to hit $18 billion. Although the Web will certainly feel the effect of these negative offline trends, the sheer number of new online shopping households and the lure of free shipping for these shoppers will sustain online sales through the end of December."

But what people will buy online this season?

eMarketer report called "What Women (and Men and Teens)Want" reveal some interesting information. Take a look at this chart and learn:


internet profits blog


What about teenagers? A recent Consumer ElectronicsAssociation (CEA) study polled 502 teens between the ages of 12 and 17 and found that portable audio players were also the most wanted consumer electronics gift this holiday season. Fully 17% of kids surveyed cited these as desired gifts.

Video game consoles, computers, gaming devices and mobile phones were also popular. Non-consumer electronics gifts, like clothing and CDs, were also quite popular.

Sean Wargo, CEA's director of industry analysis, notes: "CDs in particular stand out as a reminder of the remaining importance of the shiny disk format as the preferred medium for music, despite the strong growth of online music services and teens' predilection for MP3."

Want a full overview of trends leading into this year's holiday season? Read eMarketer's Holiday Shopping report, available on eMarketer's web site.

Still not conviced by the power of online shopping? Read on...

Teens and young adults love game, music, fashion and sports sites, according to David Card, vice president and senior analyst for New York-based Jupiter Research who helped write a trio of reports that examined the online behavior of teens aged 13 to 17.

Other findings of the Jupiter report show that teenage girls spend 22% more time online than boys. Teenage boys, however, spend 150% more time playing online games than teenage girls.

If you want to advertise to the young adult market, it would be wise to develop a multi-media campaign that encompasses TV advertising as well as online promotions, Card says. Music and cartoon cable networks as well as regular programming that appeal to youth would be good places to start.

Matt Britton, executive vice president of marketing for Mr.Youth Consulting, a marketing firm that advises retailers in appealing to persons aged 12 to 24, declaire:

"But while hip is good in selling to youth, so is simplicity. Sites have to be kept simple and devoid of clutter... Teens have a short attention span and they want instant gratification. If they have to spend too much time at your site to get what they want, they’ll go elsewhere."

Despite the economic side effects wrought by Hurricanes Katrina and Rita, Retail Forward expects the 2005 holiday season to be a healthy one for the key retail sectors.

"E-commerce will continue to represent the fastest growing retail sector this holiday season, propelled by retailers becoming more aggressive online and consumers growing more comfortable with virtual shopping," states Steve Spiwak, Retail Forward Economist.

"Retailers that can tie the convenience of shopping online, particularly during the busy holiday shopping season, with the benefits of a local store presence will be best positioned to boost online sales during the holidays," he adds.

Wow! What a great Santa will have this year... I have some more interesting info regarding the online sales on 2004.

According to experimental statistics from the latest annuale-commerce survey, published by the Office for National Statistics (ONS), the value of internet sales rose81% in 2004.

The value of Internet sales by businesses rose to £71.1 billion in 2004, an increase of 81% on the 2003 figure of £39.3 billion.

The results of the 2004 survey show growth in the use ofInformation and Communication Technologies (ICTs) and large increases in the value of trade over the Internet.

The results also highlight significantly greater use of ICTs by the largest businesses (those with 1000 or more employees) and show that saturation is being reached by these businesses in the use of some ICTs, such as having a web site or having a broadband Internet connection.

Other key findings of the survey include:

- The value of internet sales to households rose to £18.1 billion in 2004 from £10.8 billion in 2003, a rise of 67.6%.

- 6.7% of businesses sold over the internet in 2004 (5.4 % in 2003) while 35.3% made purchases over the Internet in 2004 (29.4% in 2003).

- Internet purchases by businesses rose 64.6%, from £37.9 billion in 2003 to £62.4 billion in 2004.

As reported in the Retail Bulletin this week, mail order retailers are stealing a march on high street competitors by embracing click campaigns and sponsored links on Google.

Only 61% of retailers used Google AdWords and major high streetstores such as Gap, TopShop, French Connection and Body Shophad no campaigns at all. Of those that did, 37% had poor follow through, with visitors landing on pages with no matches, non-specific categories or the home page.

That's it for the moment. Don't forget to open the door forSanta's online profits!

"Stay Hungry. Stay Foolish."

Valeriu

Tuesday, November 01, 2005

Google Bowling: How Competitors Can Sabotage You

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Hi again!

Do you have a background on SEO? Do you get traffic from search engines? What about Google? Well, take a look at this new article I found this morning.

Brrrr... what an uggly situation!

Enjoy reading,

Valeriu

Google Bowling: How Competitors Can Sabotage You

Have you heard about the latest "sport" in dirty online business? It's called Google Bowling and it represents a gaping flaw in Google's system that allows your competitors to sabotage your site to the point of getting it banned or penalized.

This can't happen, right? I mean, Google would have us believe their algorithms are not easily manipulated and that your rankings are safely under your (and their) control. But in fact there's a chink in Google's armor that can have massive consequences for any web business unfortunate enough to have aggressive and
unethical competitors.

Here's the loophole, explained.

It all began with Google's aggressive attempts to curb link popularity manipulation by penalizing sites that purchase site- wide text link ads to get lots of incoming links in a hurry. (eg: If the ad selling site had 1,000 pages, the advertiser's link would instantly be on 1,000 pages.)

Google began filtering sites that indulged in this kind of linkage and either penalized or flat-out removed the site from its database. Bad news for that business. Excellent news for their competition. Can you guess what's coming next?

Certain scoundrels began thinking: "If buying site-wide text link ads en masse will get my site into hot water with Google, why not buy them for my competitor's site instead? Then just sit back and wait for Google to solve my number one business headache... the competition." (Cue evil laughter sound track.)

This, ladies and gentlemen, is Google Bowling. Simple. Devious. Devastating. And not just in theory; it's really happening out there.

Here at eTrafficJams.com, we are hearing from a lot of businesses whose sites once enjoyed great rankings (ours included) and now don't even show up in Google for their own company name.

A small loophole has turned into a devastating black hole, sucking in and wiping out countless quality websites in the process. And it just may be their competitors sending them into the abyss.

Is your head spinning yet? I mean, it was bad enough knowing that with every Google update, your business may go up or down in the rankings depending on the whims of the Google geeks. But now add into the mix the fact that your competitors also have a hand in your search engine health and wellness... well, Houston, we have a problem.

Although this would be a fortuitous time for me to suggest that the solution to this problem is hiring a reputable SEO firm (like www.eTrafficJams.com) to watch over your rankings, I shall resist the temptation. Instead, I'd like to offer Google - as if they're listening - a simple solution to this nasty problem.

Right now, Google hands out either rewards or harsh penalties for linking strategies - good rankings to reward good linking techniques, and penalties, such as the now-infamous sandbox, to punish un-cool, manipulative linking practices. But there isn't any middle ground.

I say why not create a neutral response... a filter that simply ignores questionable links, neither rewarding nor punishing them?

1) Innocent victims of Google Bowling don't get hurt.

2) If the dubious links actually were perpetrated by the business at the receiving end of them, Google would exclude those links and the site would gain nothing. It would simply be throwing ad money out the window (unless, of course, it was buying site-wide ads in vehicles that generated relevant traffic). And

3) Google's reputation for delivering accurate and fair search results would be restored.

Google needs to do something soon to plug this loophole, not just for the immediate relief of its users but for its own credibility.

Although being "Google Bowled" by a competitor and having your site removed from the database could ruin a small business, the consequences for Google could be just as dire. If chatter picks up that Google's results are easy to manipulate and consequently inaccurate, users may be scared away to other search engines.

Fewer users = fewer clicks on ads = lower revenues. Well, I don't have to spell that out for the financial wizards at Google.

But just think: a few stories on the big TV networks, say on MSNBC (*cough* think Bill Gates' MSN Search, a major Google competitor), revealing how the new sport of Google Bowling is sweeping the nation... well, the average user at home may start
to have doubts about Google and maybe decide to try out Yahoo! or MSN Search.

Is it really that far-fetched to speculate that someone like oh, I don't know, Mr. Gates, might take advantage of this situation to solve his number one business headache... the competition?

So I suggest a simple solution to Google's link bowling problem: neutralize suspicious links so they are neither helpful nor harmful. Problem solved. Sorry, Mr. Gates.

© 2005, Michael Pedone for WebProNews.

 

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