List building is all about connecting with your target audience by offering them high quality information in exchange for their subscription. Once a subscriber is a confirmed member of your list, you can begin sending promotional based follow up emails in balance with relevant and useful content based on your overall market.

Internet marketers collect leads using a combination of squeeze pages and double opt-in forms. These forms are generated by your autoresponder provider and are embedded into the HTML code of your squeeze page template.

Each time a visitor to your squeeze page enters in their name and email address, they are added to your mailing list database, and become an active subscriber.

List building helps faciliate the process of converting subscribers into active customers, since once your prospect has been added to our mailing list, you are able to develop a relationship with them, that will encourage sales as well as repeat sales – aka more profits!.

List Building Profit Tools You Need

In order to begin building a profitable email marketing campaign however, you will need to make sure that you have all of the tools that are required, including:

1) Professional Autoresponder Services

With autoresponder services like GetResponse and Aweber, you are able to set up an unlimited number of mailing lists, each one featuring customized code that serves as your opt-in box.

By segmenting your lists, you will be able to tailor your emails so that they directly communicate with targeted groups of subscribers who are interested in specific information or topics.

An autoresponder is a mailing list system set up with pre-loaded messages due to go out on scheduled times. This means that you can write all of your messages at once but have them trickle out to your subscribers on various days.

Being able to pre-create this content makes life a lot easier as an email marketer because you can set it up on auto-pilot and spend your time and effort consistently driving traffic to your squeeze page in order to continuously expand your list.

The autoresponder service provider you choose will provide you with an account where you can log in and create unlimited email campaigns as well. This means that you can cater to a dozen or more niche markets but keep things organized and well managed by emailing these groups individually as to avoid confusion.

For instance, perhaps you are interested in the pet training niche market as well as the basket market. You would simply create two autoresponder campaigns. One titled basket and one title pet training.

You would create your content separately for these two markets, prefill your autoresponder account and it would instantly send out your notices, news and updates to each group of subscribers.

If you choose to host your own autoresponder system, one of the most feature-laden service on the Internet is available from AWeber. And I know that because over the last 10 years I test them all, and AWeber is by far the best!

Autoresponders are easy to set up and easy to use, which is great news for anyone who isn’t technical with the Internet. For the price they cost and how easy they are to operate… autoresponders can make your Internet business easier and more profitable than ever before.

2) Squeeze Page

A squeeze page houses your opt-in form and provides a place for your contacts to find you, evaluate what you are offering and make the decision to become (or not!) an active subscriber of your list.

A squeeze page is very similar to a salespage in terms of its primary function is to pull in customers and motivate them to take action, in this case, subscribe to your list.

That call of action is essential in creating high preformance squeeze pages, and you must place emphasis on ensuring that your visitors are directed to fill in the opt-in form, otherwise they will not be added to your list.

You need to clearly direct visitors to enter in their name and email address as well as instruct them to confirm their request to join your list (if you are using double opt-in).

One thing to keep in mind when developing your squeeze page is that it should motivate visitors in the same way that a traditional sales page should, however, the actual structure of your squeeze page will be very different.

With sales pages, they are typically designed to offer as much information about a particular product or service as possible, since the main focus is on transforming a visitor into a customer.

With a squeeze page, you aren’t asking your visitor to make a decision to purchase or committ to anything other than to subscribe to your mailing list where they are rewarded with a FREE incentive.

Keeping this offer or giveaway in mind, when you develop a squeeze page, you need to have a strong focus on your market, and design your offer around an existing problem, need or question.

To come up with the best incentive offer possible, you’ll need to thoroughly evaluate your market, as well as competing offers so that you can create a relevant product that is in demand and likely to capture attention from your target audience.

Squeeze pages should be designed to offer a clear navigation system, basic structure and template and a compelling offer.

To summarize, your list building funnel consists of three major parts:

a) Squeeze Page With Opt-In Form
b) Compelling High Quality Offer or Incentive
c) Follow Up Emails And Broadcasts

We will discuss the anatomy of a successful squeeze page in an upcoming post, so that you can begin to develop your own.

3) Giveaway (Incentive)

Your giveaway is essentially, the most important element on your squeeze page. If your offer doesn’t motivate visitors into subscribing, all of your marketing efforts will be lost.

This means that you need your offer tobe of interest to the majority of your target market, rather than to a small group of subscribers. The higher the quality of your giveaway as well as the more relevant your offer is to your market, the easier it will be to recruit new subscribers.

There are many different ways to ensure that the product you are giving away is of a high-perceived value by your subscriber base and likely to be successful in converting new subscribers.

To start, consider the different types of products that are being successfully sold in online marketplaces and create a shorter version of a hot selling product, and offer it for free to anyone who subscribes to your list.

If competitors are successful in selling a similar product and you are giving away a high quality product based on the same topic, imagine just how easy it will be to recruit visitors and subscribers to your site.

And better yet, what better way to begin building a relationship with an active subscriber base than by offering them something of equal value with no strings (or price tag) attached!

You could offer:

- Free Reports
- Free Ebooks (full length of leaked chapters)
- Free Tutorial Guides
- Video Tutorials
- Free or Trial Access To a Membership Program
- Free Booklet with “Top Tips”
- Free Weekly Newsletter Subscription
- Free templates or graphics
- Free Audio Interviews, Lessons, Tutorials

The key to creating a successful giveaway product is in its overall relevancy and existing demand.

You want to make sure that your target audience is actively searching for similar information, and that it is being sold successfully in the marketplace. If you do that, you will have little difficulty building a massive list of targeted prospects who will be eager to receive your emails and broadcasts.

If you plan to promote an ebook or e-course of some kind, a very
powerful method of building a massive mailing list while generating new business for your product is by offering a leaked chapter of your info product.

By offering this free chapter, you are able to provide new subscribers with a sample of the quality of your work, as well as generate buzz around your upcoming product launch.

If your product is well written, you will find it exceptionally easy to build a subscriber base of people who will likely purchase the full length version when it launches.

This is also a savvy method of creating a viral campaign for your upcoming launch as people pass around the ‘leaked chapter’ to everyone they know.

If you are interested in outsourcing your project to experienced freelancers, you can easily find a trustworthy professional from freelance marketplaces.

4) Domain And Hosting Accounts

There are many different domain registrars available to choose from. Personally, I use Namecheap however, one thing to keep in mind is that you should have a good idea as to the niche or market that you are intending on targeting prior to registering your domain.

That way, you can register a domain name that incorporates relevant keywords pertaining to that target audience.

For example, if I wanted to build a mailing list that targeted the work at home job niche, I would consider registering a domain name that incorporated the keywords ‘legit online jobs’, such as Legit-Online-Jobs.com where I would offer a free report focusing on how to find a legitimate work at home job. The domain and the content both speak directly to my target audience.

In order to streamline your ability to build targeted lists, you also need a web hosting account, making it easy to capture your visitor’s information, and add them to your list by showcasing a squeeze or landing page.

When it comes to choosing a hosting provider, you need to make sure that you go with a service that allows for flexibility and fast upgrades.

You can start out with a smaller package, and as your marketing expands, you can upgrade your account to a larger package.

With your hosting provider, make sure that they offer the ability to use sub domains, so that you can create multiple interior pages for every squeeze page you create.

I recommend using BlueHost.

Creating A High Converting Squeeze Page

This is where it all really begins; creating a high converting squeeze page that directly communicates with your target audience and motivates them into subscribing to your list.

By providing solid information, and relevant content, you will quickly begin to establish credibility with your list members and a reputation as someone who is interested in providing high quality information and exceptional value.

A squeeze page is NOT designed to sell. It’s primary job is to convert traffic into confirmed subscribers and you need to keep this in mind when creating your page.

All you need is a simple web page you can set up on your website. There are even free plugins for websites that are designed on the WordPress platform that will automatically insert an opt-in form on your website.

To help you create the most effective squeeze page possible, there are important elements that you need to include in your own squeeze page.

But all these will be available into the next post…

©2012 Internet Profits Blog. All Rights Reserved.

Related posts:

1. Boost Profits Using Nothing More Than Your Email List


2. Steps to Publishing Success and Profits


3. Make More Profits With Autoresponders (Part 1)


4. More Creative and Profitable Ways to Use Autoreponders


5. Find Uncanny Success Using Online Marketing

Over the past years, website hosting has grown bigger than it used to be. With more companies getting into this business and finding the many benefits it can give them, the demand for website hosting has never been higher.

These seem to be the trend of today. And to think, majority of those sites will be offering different affiliate programs for people to choose and participate into.

This only means one thing. It is easier now to find the right website host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer (trust me, I know a few “dudes”! They suck my brain for the last two days… but I don’t want to give names).

Support will be the number one consideration for people when choosing a website host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the website host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be a successful.

Speaking about customer support, here’s an email I receive this morning just when I was writing this article:

**********

Dear Valeriu,

In May of 2007 you placed a ticket with SiteName.com about
affiliate payments due to you. We recently found your ticket and
realized that we never completed this.

We audited your affiliate account and found that we owe you $xxx
for payments that were made to your Paypal account before it was
created, that were subsequently returned.

We have just made a payment to your Paypal account YYY for $xxx.

Let us know if you have any further questions on this.

[First Name Customer Support]
SiteName.com

P.S. If you have additional comments/questions about this issue,
please don’t hesitate to reply to this ticket which will reopen
it. If you have another issue you would like to talk to us about,
please open a new ticket.

**********

Can you believe THIS??! It was more than two years ago… they found my email… and send me the money. To be totally honest, I completely forgot about this issue. Now this is what I call a superb company with EXCELLENT customers service. I give them 10 out of 10!

So always remember that when choosing a website host, choose the one that is known for its fantastic customer support. But don’t limit ONLY to this. Check my Everything You’ve Been Taught About Web Site Hosting Is All Dead Wrong — The Shocking Truth Is Finally Revealed! report and you’ll discover 14 critical elements of a reliable hosting service.

This business is a great opportunity for website hosting affiliates and resellers alike. There are hundreds of website hosting and programs to choose from that the difficulty in finding the right one for them is not a problem anymore.

How does one become a successful joint venture marketer in the niche markets using website hosting?

If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a website hosting services.

With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are.

When you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be before off in another one. Things will only have to get better from there because you already have been in worst situations.

As competition is getting a bit bigger, you may need some ways to distinguish yourself from the rest of the online marketers. For the major reason that many of your competitors including you are promoting the exact same program, in the exact same zone or on the exact same websites perhaps.

Now here are some tips that you may consider in order for you to stay in this business and have the chance to outwit and outplay other competitors of yours.

The first thing is for you to have your own website. It is very essential for you to have your own website in considering JV marketing on website hosting. Secondly, potential customers primarily go to websites in order for them to search and sometimes purchase items they were looking for.

For the same reason that it is much easier to remember than a certain URL that you may be using and you can just point to your visitors the JV page in your website. Besides, having your own website nowadays is very cheap.

Another thing to remember is to have your own promo ads. A lot of times online marketers have published the same ad made by advertisers (hosting companies). In this case, you may email company asking to allow you make your own ads.

This way people may not become “immune” to ads, because sometimes seeing the same ads over and over again may just make your potential customers to just skip it all together. Besides, your primarily purpose is to attract or encourage people to click and read your ads and be curios enough to click through your website.

Step three, have some products of your own which are only available through your website. For example, you can have a special report about the good and bad things on website hosting.

Once you have your website going, it is very important to have some products/services that your customers can’t find with other affiliate’s site. You want your customers to keep coming to your site and the best way to do that is to have something on your site that they can’t find on others.

Being a hosting JV marketer, you must then choose a certain market segment where you can have a potential leadership or at least a strong challenger role!

The fourth step is to build a strong relationship with people who already buy your product/service. Now, in order for you as a joint venture marketer to fully answer the query of your potential customers, it is best to try and buy the hosting package you recommend for yourself. With this particular action you can better sell the hosting that you are trying to market.

You can share to your potential customers what a great experience you had with the hosting company, and this can make them interested enough to buy the package. You may also be able to provide a support if necessary or you may provide a confident tutorial or steps on how to use the hosting that you are trying to market based on your personal experience.

Entailing this idea is to be totally honest about the package that you are trying to market. If you find out that the hosting program you were promoting is a scam, stop promoting it and inform your readers about it. This will help you build credibility with your lists! We all make mistakes and admitting your mistake will boost your reader’s confidence in you.

A fair warning: don’t try to market everything you see. With so many offers on the market, it is easy to become overwhelmed and try to market everything, to everyone, on the same place (your website). That is not a good idea. It’s better to focus on one market, with “hungry” buyers and market a webhosting product that they would want. After all, that’s why we call it niche marketing.

Lastly, try this out. If you are quite happy and satisfied with your website host, try to see if they are offering an affiliate program you can participate on. Instead of you paying them, why not make it the other way around: let them paying you!

The process can be as easy as putting a small “Powered by” or “Hosted by” link at the bottom of your page and you are already in an affiliate business. Why choose paying for your for your website hosting when you do not have to? Try to get paid by letting people know you like your website host.

There are many hosting affiliate programs on the Net. Some are offering you a residual affiliate program. This is the program wherein you get paid a percentage every month for a customer that you refer. This can allow you to have a steady monthly source of income. With perseverance, you can even be quite successful in this field.

Want to know more ways to set apart from the crowd?

Consider offering coupons!

As customers, we’re more likely to return and do business with people who give us freebies (or coupons) and we’re more likely to tell other people about our positive experience.

The Law of Reciprocity states that “If you give someone something or do something for them – they will want to repay you, to give you something back“.

Why don’t you think of some little unexpected coupons you can offer your customers that’ll encourage them to accept your hosting offer and also tell others about their positive experience? And while we’re at it – why not try the same thing with members of your staff (if you have)?

A few hosting companies gives you coupon codes that entitled new customers to reduce prices for hosting. Why not offer an extra $20 if they buy from you? Let’s face it, if they will buy and the hosting is great, they will remain clients for many years.

Search customers offline!

Most of the internet marketers seem to think of website promotion as just submitting to search engines, directories, link building and advertising in ezines or banner exchanges.

It is a known fact that most people in the world use most of their time offline. They read newspapers, magazines, listen to radio and watch TV, talk with their friends, neighbors and family. Not all the time is spent surfing on the Internet. To ignore the value of offline marketing is to leave 65-70% of the money to be made from your websites on the table.

I am sure you can think of many ways to use offline marketing, other than sticking notes on lamp-posts to create an awareness of your hosting offer. Think about: your competitors are missing out on something… always! Dig around until you discover what it is, and get a corner on that market niche.

You can check out offline venues for free advertisement like local newspapers, television stations, radio stations and the like. Often times these mediums are looking for new local businesses to highlight in their business sections and/or discussions. This is free advertisement and something you should take advantage of immediately.

Use Web 2.0 social marketing strategies!

According to Courtney Holt, head of new media and strategic marketing at Interscope Records, “This generation is growing up without having ever watched programmed media. They don’t think in terms of the album, and they don’t think in terms of a TV schedule. They think in terms of TiVo, P2P, AOL, and of course MySpace“.

Let’s see how your business could grow…  you create an account on multiple social networks and start to talk about your product/service or hosting offer. You blog about it and search for others that may share your interests.

You then invite them to be your friend. When they become a friend you start your “soft sell” pitching your offer to them. As they grow to appreciate it, they start blogging and sharing it. If done correctly, soon hundreds or even thousand of people are talking about you.

Don’t think this will work? Let me give you an extreme example. There are many bands who have gotten their start on MySpace. Simply by hosting some of their music online and blogging about themselves they developed a following. Soon they had record deals and contracts lined up.

Of course to use services like MySpace you need to come up with something this target market needs. If you don’t, then you probably shouldn’t put too much effort into MySpace. But that doesn’t mean other social networking opportunities should be overlooked. LinkedIn is more of a professional introduction service. If your product or service fits here then by all means explore it further.

And there are others as well. Services such as Yahoo!s MyWeb, Flickr, Facebook, Delicious, Technorati, Twitter, StumbleUpon, and more… ALL can give your business a boost!

So if you’ve ever wondered what other online opportunities could be out there, consider social marketing.

It is the greatest online marketing channel of the moment.

But if you feel uncertain about social marketing, help is at hand. My book called “Web 2.0 Joint Venture Secrets EXPOSED” includes hundreds of practical, nitty-gritty tips, tricks and techniques.

You’ll discover things like:

* How to start your joint venture business right now
* The biggest and most profitable JV opportunities
* Write an email proposal that get read and responded to
* How to write a kick-butt social networking profile
* How social networking websites works and helps you
* Where and when to use a social bookmarking strategy
* Start a community website within minutes with only $100
* Dominating ANY market using promotional videos
* Expanding your business using gadget marketing
* How to combine different marketing channels
* Market your JV deal using offline methods
* List of thousands of resources you could use
* How to spend less than 20 minutes a day running your business
* Sources of FREE or dirty-cheap advertising and website traffic

… and that’s just the tip of the iceberg!

=> Click here to learn more about Web 2.0 Joint Venture Secrets EXPOSED book!

Conclusion

There are a lot of niche markets out there just waiting for the right JV marketer to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you will be getting.

Website hosting is just one part of the market you could try out and make some good and continuous income. Just remember that to be successful on your endeavor also means that time, effort and patience is needed.

Good luck to you in your new venture!

©2012 Internet Profits Blog. All Rights Reserved.

Related posts:

1. Joint Venture with Rich Schefren, Jay Abraham and The League of Extraordinary Minds


2. Jump Start your Business in 2010 Using Joint Ventures


3. Strategies for Successful Joint Ventures


4. Strategic Internet Marketing: 6 Points Towards More Online Profits


5. Ewen Chia, Internet Wealth and Your Marketing